Web platform

AI-Tutor.ai

A learning platform that builds a custom pathway through whatever somebody wants to learn, used by individual learners and by institutions that need the same thing under their own brand.

AI-Tutor.ai website
AI Tutor, where a learner sets out what they want to learn.

About the project

Most online courses are a fixed sequence that assumes every learner starts in the same place. AI Tutor inverts that: the learner states a goal, and the pathway is assembled around what they already know and how fast they move through it.

The same platform serves three quite different audiences. Individuals learning for school, work or interest. Businesses running corporate training. And universities and educators deploying it under their own branding, which is where the white-label side comes in.

What we did

DPRR develops the platform: the pathway engine, the AI assistants layered on top of it, and the white-label deployments partner institutions run.

White-label is the part that shapes most of the engineering. Serving many institutions from one codebase means branding, content and configuration all have to be separable from the core product.

  • The pathway engine — Assembling and adapting a learning route around a stated goal.
  • AI assistants — The conversational layer learners work through.
  • White-label delivery — Running the platform under partner branding and configuration.
  • Corporate and education tiers — The organisational features behind team and institution accounts.

How it is built

A Next.js and React application served behind Cloudflare, with server-side rendering and edge caching. Rendering on the server matters here because a large share of the audience arrives from search on modest connections.

  • Next.js
  • React
  • Cloudflare

Where it stands

  • 30.9KGoogle search clicks
  • 1.11MSearch impressions
  • 9.2Average position

Google Search Console, the three months to 14 August 2026. These count Google search only, so direct visits, referrals, social and email are all excluded, and the real total is higher than what is shown here. Average position 9.2 means most of this arrives from the foot of page one, so there is clear headroom on the terms already earning impressions.